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The 4 Types of Reels That Always Perform—and Why Yours Aren’t Yet
Discover the 4 types of Instagram Reels that consistently perform—and the common mistakes that might be holding yours back. From using the right music to storytelling and showing your face, this guide breaks down exactly what works and why.
May I Tempt You With a New View? Free Desktop Wallpapers to Give Your Screen a Vacation
Celebrate the soft launch of summer with our free May desktop wallpapers. Five whimsical designs to brighten your screen and your mood—featuring palm trees, vintage beaches, watercolor mocktails, and more.
Stop Winging It: The Content Calendar That Saved My Sanity
Tired of staring at a blank screen wondering what to post? I was too—until I built a content calendar that changed everything. Here’s how I finally created a strategy that saved my sanity (and boosted my growth).
How to Go from ‘Hobbyist’ to Full-Time Influencer (Without Being Fake About It)
Ready to take the leap from hobbyist to full-time influencer? This guide breaks down everything from affiliate marketing and brand deals to content calendars and mindset shifts—so you can grow a real business without becoming someone you’re not.
How to Be an Instagram Influencer in 2025
Ready to build a sustainable influencer career in 2025? This guide walks you through exactly how to grow your Instagram, create content that converts, earn real income, and stay true to yourself—without burning out or selling out.
5 Proven Strategies to Grow Your Audience as an Influencer (Without the Overwhelm)
Feeling stuck trying to grow your following on Instagram? This guide shares 5 stress-free strategies to grow your audience with intention—from daily habits to hidden Instagram features—straight from the Good Influence(r) playbook.
Here’s What I Learned About Trial Reels
Curious about Instagram’s new Trial Reels feature? We tested it so you don’t have to—see what worked, what flopped, and how one Reel gained 3,319 followers overnight. Discover how to use this hidden gem to reach new audiences with minimal effort.
Affiliate Marketing 101: What I Wish I Knew Sooner
Affiliate marketing transformed Chris Loves Julia from a passion project into a profitable brand. Learn the strategies we wish we knew sooner, how to start with Amazon Associates, and why affiliate links aren’t just sales—they’re a service to your audience.
20 Terms Every Influencer Should Actually Understand
Confused by influencer jargon? These 20 must-know terms will help you negotiate better deals, avoid bad contracts, and protect your content. Learn the vocabulary every content creator needs to grow, get paid, and run a professional influencer business.
The Biggest Mistakes New Influencers Make—And How to Avoid Them
Avoid the mistakes holding new influencers back from real growth. Learn the biggest missteps—like skipping your bio, ghosting your audience, and chasing trends—and how to fix them so you can build a profitable, sustainable influencer career that lasts.
Influencer Myth: You Need a Huge Following to Make Money
Think you need 50K+ followers to land brand deals? Think again. Our story busts the myth that you need a huge audience to make money as an influencer and shows how engagement and trust, not follower count, are the keys to monetization. Start growing and earning today.
The Story of Good Influencer: Born from Necessity, Built with Passion
Good Influence® started out of necessity and grew into a movement. Learn how Julia Marcum turned years of experience into a platform that helps content creators grow their audience, monetize their influence, and build sustainable careers—without selling out.
Branding Your Influencer Persona: Why It’s More Than Just Your Aesthetic
Struggling to grow your influence? Learn how I built the Chris Loves Julia brand without chasing trends—and how you can create a strong, recognizable brand that drives income and builds trust. Get the steps to build your brand and monetize your influence today.
How Do Influencers Make Money in 2025 - My Guide to Diversifying Your Income
Making money as an influencer in 2025 isn’t just about landing a few brand deals—it’s about building multiple income streams. From affiliate marketing and sponsorships to digital products and paid memberships, I’m breaking down exactly how influencers (myself included) actually make money and how you can do it too. Ready to turn your influence into a business? Let’s dive in.
From Zero to Pro: How to Start, Grow, and Monetize Your Email List
Relying on social media alone to grow your brand? Big mistake. Platforms change, algorithms shift, and you don’t actually own your audience. Your email list, though? That’s yours. It’s the most powerful (and profitable) tool in your business. Here’s exactly why you need one—and how to start, grow, and monetize it today.
The Best (and Worst) Tripods for Content Creators: What’s Actually Worth It?
Listen, we’ve all been there—balancing our phones against a coffee mug, hoping it doesn’t slide mid-shot. A good tripod makes all the difference. I tested out a bunch to see which ones are actually worth your money. Spoiler: The Atumtek Selfie Stick Tripod is my go-to, and if you’re ready to splurge, the LumeCube is chef’s kiss. Let’s break them down!
Brand Deals Aren’t Luck: Here’s What It Takes to Get the Right Ones
Some influencers act like brand deals magically land in their inbox. Must be nice, right? But the truth is, landing brand deals isn’t luck—it’s strategy. It’s about knowing your value, creating content brands actually want to be part of, and positioning yourself as an asset.
If you’re tired of waiting for deals to “happen” to you, let’s talk about how to make them happen for you. From crafting the right pitch to proving you can sell, this is the blueprint for turning your platform into a brand magnet.